Free Checklist: How to Stand Out on LinkedIn in Just 30 Minutes a Week

by Brent Janse van Vuuren | Jun 26, 2025 | B2B Marketing, Content Creation, Digital Strategy

If you’re like most professionals, LinkedIn is something you know you should be using more, but between meetings, emails, and deadlines, it keeps falling to the bottom of your list. Here’s the good news: you don’t need to spend hours a day online to get noticed....

COMMUNITY MANAGEMENT: COMMON MISTAKES TO AVOID

by Busisiwe Msibi | Sep 18, 2023 | Community Management, Digital Strategy

Community Managers serve as the face of your brand, they liaise between a brand and its audience. They embody the tone and voice of your brand through digital engagement to build a strong brand presence and trust in online spaces. Think of them as the first line of...

THREADS: UNLOCKING THE SECRETS BEHIND ITS EXPLOSIVE GROWTH

by Brent Janse van Vuuren | Jul 14, 2023 | Digital Strategy

Threads’ explosive growth dethrones ChatGPT from its position as the fastest-growing app with over 100 000 million registered users in only 5 days. However, it’s crucial to consider the differing circumstances when comparing Threads user accusation to other social...

COMMON MISTAKES BRANDS MAKE ON SOCIAL MEDIA

by Brent Janse van Vuuren | May 10, 2020 | Community Management, Content Creation, Data and Analytics, Digital Strategy

Running a successful social media campaign can be tricky. Below we have highlighted the most common mistakes that brands make on social media and how to avoid them. INCONSISTENT POSTING When it comes to social media marketing, consistency is key. Similar to...

Post a lot of social media content for business success. [FALSE]

by Sabrina Andreucci | Nov 13, 2019 | Content Creation, Digital Strategy

We get this too often, a new client brief asking for 3 posts per day per platform and generally the brief is asking for at least three platforms. We hear you, social media is about being social, it about engaging, it’s fast paced. Live fast die young – with reference...

Social media can’t drive sales. [FALSE]

by Sabrina Andreucci | Oct 29, 2019 | Digital Strategy

Effectively the fundamental function of any advertising, be it on social media or other mediums, is to drive brand awareness. By virtue of people being aware of the brand, it is more likely that sales will happen. It’s like having the best product in the world, but if...